Digital marketing is a new and fascinating offspring of traditional marketing that was created by the fusion of new-age technologies and marketing. It especially encompasses a broad range of online activities such as SEO, mobile apps, e-commerce, social networking, etc. Digital marketing tactics are being used by businesses more frequently to have an online presence and successfully market their goods and services. Professionals in digital marketing are continually in demand since every company needs to make sure that there is a steady stream of web traffic for facilitating effective contact with their audience. Therefore, you have come to the proper site if you are looking for diverse professions in digital marketing. This blog attempts to highlight the variety of Digital Marketing jobs for new graduates that you can pursue to develop a successful career in this rapidly expanding field.
TABLE OF CONTENT:
Entry-Level Digital Marketing Jobs
Why Pursue a Career in Digital Marketing?
Skills Required in Digital Marketing
Is Digital Marketing a Good Career?
Entry-Level Digital Marketing Jobs
Why Pursue a Career in Digital Marketing?
Skills Required in Digital Marketing
Is Digital Marketing a Good Career?
1. Entry-Level Digital Marketing Jobs
For freshmen, digital marketing offers to fulfill and energize professional options. Additionally, enhancing it with excellent communication and computer abilities will help you land a high-paying position. You can examine the following extensive list of digital marketing jobs for freshmen:
- Writer/Strategist of Content
- Executive or specialist in search engine optimization (SEO)
- Email Marketing Manager
- Analyst for digital marketing
- Specialist in social media
- Analytics Specialist
- Label Manager
- Web Developer
- Dedicated Blogger
- Marketing Specialist for Mobile
- Marketer of emails
- Find Expert
- Internet Content Creator
- Expert in Business Analytics
- SEO Author
2. Why Pursue a Career in Digital Marketing?
Before discussing Digital Marketing jobs for new graduates, it is crucial to understand why you should think about a career in this industry. Here is a list of the main factors that contribute to the vast career potential and spectacular and exciting chances in digital marketing:
- The field of digital marketing is challenging and expanding quickly. Digital marketing is mostly used by startups and large corporations, and as new technologies are always being introduced into our world, this field's career opportunities are expanding.
- Digital marketing will be your favorite if you are tech-savvy. If you enjoy art and design, a job in digital marketing will be right up your alley. The industry encourages students from a wide range of streams to create a career in digital marketing because it encompasses a wide range of creative and technical talents.
- In general, it offers laid-back and adaptable working conditions, including freelancing, informal dress codes, work-from-home days, etc.
- Because learning is simple, newcomers from all backgrounds can easily transition into the field of digital marketing. It is comparatively simple and simple to become accustomed to.
- Jobs in digital marketing for new graduates offer prospects for rapid professional advancement. As a result, you can advance to senior positions in a significantly shorter amount of time.
3. Skills Required in Digital Marketing
When looking for entry-level positions in digital marketing, it is important to be aware of the qualifications needed and the standards you will have to meet. Here is a comprehensive list of the abilities needed to have a lucrative career in digital marketing:
- Skills in SEO and SEM
- Writing, editing, and copyediting abilities
- working knowledge of social media marketing
- Basic Design Capabilities
- familiarity with paid advertising
- Mobile Advertising
- Customer Relationship Management and Customer Behavior
- Analysis of Data
- technical expertise with digital marketing platforms like WordPress, Google Analytics, and Adwords.
4. Top Digital Marketing Courses & Universities
Here is a list of various marketing degrees offered by some of the world's top colleges that will enable you to pursue a career in digital marketing:
- United States, Columbia Business School, Ms in Marketing Science
- Imperial College Business School, United Kingdom, MSc Strategic Marketing
- Marketing MSc from HEC Paris, France
- ESADE, Spain, Master of Marketing Management
- French ESCP, MSc in Marketing and Creativity
- MSc Marketing, United Kingdom, Manchester (Alliance)
- Ireland's UCD Michael Smurfit Graduate Business School offers an MSc in Digital Innovation.
- Cranfield University, UK, MSc in Strategic Marketing
- Marketing Master's, Ireland's Trinity Business School
- Erasmus (RSM) MSc Marketing Management, Netherlands
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How much a fresher can earn in digital marketing?
A rookie or novice in digital marketing may expect to earn an annual salary of between Rs 3.0 Lacs and Rs 4.0 Lacs. This will rely on a number of additional criteria, including your organization's structure and city of employment.
Is digital marketing a high paying job?
Digital marketing is one of the fastest-growing and highest-paying industries in India. You can swiftly move up the corporate ladder at high-growth companies by beginning in jobs like social media marketing or email marketing.
What is the qualification for digital marketing?
You must have earned your degree (10+2+3) or it's equivalent from a university or other educational institution that has been approved by the UGC, AICTE, DEC, AIU, or the State Government in order to enroll in any digital marketing certificate program or course.