1- A true marketing mindset requires .................
(A) Control mindset
(B) Command mindset
(C) Passive mindset
(D) Active mindset
(E) Inert mindset
2- Which of the following statements is correct?
(A) Marketing is not required due to globalisation
(B) Marketing causes higher expenses and losses
(C) Marketing is not required in profit-making companies
(D) Marketing sharpens the minds of the employees
(E) Marketing is a waste of time in established companies
3- A DSA helps in .................
(A) Boosting direct sales
(B) Boosting sales through the net
(C) Strengthening Indirect Marketing
(D) Strengthening Telemarketing
(E) All of these
4- A good and effective DSA should .................
(A) Copy the competitor company
(B) Criticize the competitor company
(C) Join the competitor company
(D) Be passive
(E) Be more effective than the competitor company
5- Internal marketing means .................
(A) Marketing to self
(B) Marketing to family members
(C) Marketing to the staff members
(D) Marketing inside India
(E) Marketing outside India
1. (D) 2. (D)
3. (E) 4. (D)
- Location: India
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