16. What is an affinity audience? A. Users who are similar to your remarketing list B. Users who are in-market to buy a product C. Users who show a long term interest in a topic D. Users who are similar to your customer match list
Affinity audiences are comprised of users who have shown a long term interest in a topic, such as shutterbugs who are interested in cameras and taking pictures. These users may or may not be currently in the market for a new product.
