Podcasts are rapidly becoming a popular form of listening to music that has progressed beyond merely downloading radio programs. Each podcast is a series created by a host and then aired episode by installment online, allowing listeners to download and listen to each episode as it becomes available. Podcasts, as opposed to traditional content creation methods such as television and radio broadcasts, provide a simple way for content creators to engage with an audience. They are currently unregulated, which means that you do not need a broadcasting license to create podcast content. Anyone with basic podcasting equipment, such as a microphone, recorded software, and a hosting platform membership, may start their own program. Because of business sponsorships, marketing via affiliates, subscriptions, and exclusive materials, monetizing a podcast has become a viable way to supplement or replace a full-time job. Boost your Skills by learning: Digital Marketing
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In accordance to Riverside's Head of Marketing, AI Will Impact Podcasts and Video
In accordance to Riverside's Head of Marketing, AI Will Impact Podcasts and Videos:
1) AI will revolutionize the post-production process by substantially lowering editing time:
The post-production process is one of the most difficult components of podcast and video creation, which is why Grunfeld believes AI will have the most influence here. As a result, the work required to handle post-production is disproportional." Post-production necessitates defining success and establishing defined criteria; and, as Grunfeld explained, AI works best within those constraints. For example, AI can accurately and swiftly transcribe your phone calls. Riverside provides a free AI transcribing tool that is extremely accurate. The best part is that it is available in over 100 languages. The process of creating content may then be automated using AI. You don't need to go into the information anymore and individually make sequences or decide when you want to show which person and with which layout," Grunfeld explained. Everything will be automated. This implies that anyone, regardless of skill level, may create interesting, talking-style films with the press of a button.
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2) Artificial intelligence will allow podcast and video broadcasters to encourage deeper conversations:
As someone who interviews scholars for the HubSpot Blog on a daily basis, I'm all too acquainted with the difficulties of coming up with appropriate questions to pose to your guests. And one of the biggest blunders an interviewer can make is asking the identical question to a guest that they've been asked numerous times before. It may appear that you haven't done your homework, and your viewers may conclude that the interview is repetitious and offers nothing new. Fortunately, artificial intelligence (AI) is a fantastic tool for studying your visitor and developing questions ahead of time. According to Grunfeld, AI greatly aids research when dealing with guest-style interviews. For example, it can help you grasp someone's point of view on a specific issue, and then you can ask other questions to check whether that's still the situation, or dispute it and go further. Consider instructing an AI chat tool to generate unique questions for a specific interviewee, or simply to perform research on their organization to assist fill in the background context needed to create an interesting interview.
3) AI will assist you in more successfully promoting your podcast or video episodes:
I frequently choose which podcast episode to listen to next depending on what I see on Instagram. When I encounter an interesting segment of a podcast talk, it typically entices me to listen to the complete episode. And I'm not the only one.
This is another sector where AI will step in," he says. Rather than painstakingly going through an hour-long video discussion, AI can automatically choose the magical moments and generate a ready-to-publish clip." Riverside, for example, has just released its own product, Magic Segments, which uses AI to find crucial points in the recording and edit them as solo segments. You may use this to optimize your videos or podcast segments for different social media sites. You may also use AI to generate more interesting social media marketing for your video or podcast episode. You might, for example, ask it to generate a title, video or audio descriptions, show notes, and extras. Most of all, you can reuse your data using AI. Best of all, you can utilize AI to repurpose your video or audio for social media postings or your blog, allowing you to maximize the value of each piece of content you create.
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4) AI allows your team to concentrate on the most crucial component of your podcast or video:
Storytelling. According to Grunfeld, "Right now, individuals are under-evaluating the time invested in the overall content strategy and how videos and or audio or podcasts fit in, and they are under-evaluating the value of the premise of a specific episode or conversation." He urges podcast and video producers to think about strategy and make the links between what they're creating and what they're selling — and, ultimately, how it all relates back to their business. Fortunately, AI will assist creators in regaining time to focus on these larger-picture components. AI tools help you utilize the time you saved by concentrating on the foundation of the content you're creating," adds Grunfeld. Furthermore, AI assures manufacturing quality that is consistent with your brand. The material you send out into the world as a business impacts perception, thus this is crucial.
A podcast is the downloading generation's equivalent of radio. A podcast, according to the definition, is an audio recording that you may download or listen to through the Internet. Its unique background explains why it is referred to as a podcast in the first place. Podcasts are a type of media that was founded in 2004 by Adam Curry, a former MTV video jockey, and Dave Winer, a software engineer, when they created the "iPodder." Customers may use the iPodder to download internet-based radio broadcasts on their Apple iPod. This is where the name and definition podcast came from, developed from a blend of 'iPod' and 'broadcasts'.
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