In 2022, 97.9% were employed in the digital marketing industry with a growing rate of 30.2%, the future industry will be considered the digital marketing industry as there is a boom in the digital marketing sector jobs. According to Top Job Portal, 60-65 Lacs are predicted by 2025.
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Table of Content
High Salary Marketing Job Roles in India
The Top 12 High Salary Marketing Job Roles in India
Chief Marketing Officer (CMO)
- Role: As the highest-ranking marketing superintendent in a company, the CMO is responsible for overseeing the entire marketing department. This part involves setting the marketing strategy, managing budgets, and ensuring that marketing sweats align with business objectives.
- Salary: CMOs in India can earn substantial hires, frequently exceeding ₹ 30 lakhs per annum, with the eventuality for performance- grounded lagniappes and stock options in larger associations.
Marketing Director
- Role: Marketing Directors are responsible for developing and enforcing marketing strategies, managing brigades, and ensuring that marketing pretensions align with the company's objectives. They oversee the prosecution of marketing juggernauts and cover their effectiveness.
- Salary: Marketing Directors generally earn hires ranging from ₹ 20 to ₹ 40 lakhs per time, depending on the association's size.
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Brand Manager
- Role: Brand directors are responsible for structuring and maintaining a brand's image. They develop marketing juggernauts, conduct request exploration, and work on product positioning. Brand directors play a pivotal part in developing brand fidelity and recognition.
- Salary: Brand directors can earn between ₹ 10 to ₹ 25 lakhs annually, depending on experience and the brand's elevation.
Digital Marketing Manager
Role: Digital Marketing directors oversee online marketing strategies, which include social media marketing, hunt machine optimization( SEO), pay-per-click ( PPC) advertising, and dispatch marketing. They're responsible for developing and executing digital juggernauts to drive online business and engagement.
Salary: Digital Marketing directors generally earn hires ranging from ₹ 8 to ₹ 20 lakhs per time, with the eventuality for lagniappes tied to online crusade performance.
Product Marketing director
- Role: Product Marketing directors concentrate on the marketing and positioning of specific products or product lines. They work closely with cross-functional brigades to ensure that products meet client requirements and are effectively promoted in the request.
- Salary: Product Marketing directors in India can earn hires between ₹ 10 to ₹ 25 lakhs annually, depending on the assiduity and the product's complexity.
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Content Marketing Manager
- Role: Content Marketing directors are responsible for developing and executing content marketing strategies. They produce engaging and instructional content, similar to blog posts, videos, and infographics, to attract and engage the target followership.
- Salary: Content Marketing directors generally earn hires ranging from ₹ 6 to ₹ 18 lakhs per time, depending on the association's content conditions and assiduity.
Market Research Analyst
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- Role: Market Research Analysts collect and analyze data to provide insights into market trends, customer behaviour, and competitor activities. Their findings help organizations make informed decisions about their products and marketing strategies.
- Salary: Market Research Analysts in India can earn salaries between ₹5 to ₹12 lakhs annually, with opportunities for career advancement into higher-paying roles.
E-commerce Marketing Manager
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- Role: E-commerce Marketing Managers focus on marketing strategies specific to online retail platforms. They oversee activities like website optimization, online advertising, and customer engagement to drive e-commerce sales.
- Salary: E-commerce Marketing Managers typically earn between ₹8 to ₹20 lakhs per year, depending on the scale and success of the e-commerce operation.
Read More: Top 5 Digital Marketing Courses in India 2023: Specialization, Price, Comparison, and More
Public Relations (PR) Manager
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- Role: PR Managers are responsible for managing the public image and reputation of an organization. They work on building positive relationships with the media, customers, and stakeholders. PR Managers often handle crisis communication and reputation management.
- Salary: PR Managers in India can earn salaries ranging from ₹7 to ₹18 lakhs annually, with significant variations based on the industry and company size.
Social Media Manager
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- Role: Social Media Managers are in charge of an organization's presence on social media platforms. They develop social media strategies, create content, and engage with followers to enhance brand awareness and customer loyalty.
- Salary: Social Media Managers typically earn salaries between ₹6 to ₹15 lakhs per year, with variations based on the number of social media platforms managed and the company's size.
Marketing Analytics Manager
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- Role: Marketing Analytics Managers specialize in data-driven marketing. They analyze data from various marketing channels to measure campaign performance, identify opportunities for improvement, and make recommendations for future strategies.
- Salary: Marketing Analytics Managers can earn salaries ranging from ₹8 to ₹20 lakhs per year, with potential bonuses tied to improving campaign ROI.
Retail Marketing Manager
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- Role: Retail Marketing Managers focus on promoting products and services within a retail environment. They are responsible for creating in-store marketing strategies, visual merchandising, and point-of-sale displays to drive sales and enhance the customer shopping experience.
- Salary: Retail Marketing Managers in India can earn salaries between ₹8 to ₹20 lakhs per year, depending on the size and reach of the retail chain.
Conclusion
The field of marketing in India offers a multitude of high-salary job opportunities across various industries. These roles not only provide financial rewards but also offer the chance to shape the marketing strategies of businesses and impact their success. As the importance of marketing continues to grow, so does the demand for skilled professionals in these roles. Whether you're interested in digital marketing, brand management, or market research, the diverse array of high-salary marketing job roles in India ensures that there is a career path for every marketing enthusiast seeking both financial stability and professional growth.
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