Best AI Tools for Instagram Analytics and Insights

Instagram statistics are an important component of any Instagram marketing plan. Without data, your Instagram advertising efforts would be hit or miss. How can you tell whether your Instagram marketing approach is working? How can you measure and enhance your Instagram performance? You can get a ton of helpful data and information from Instagram analytics tools to understand how your business is performing on Instagram and the ways you can enhance your results. Boost your Skills by learning: Digital Marketing
 
Table of Contents:
AI Tools for Instagram Analytics and Insights

AI Tools for Instagram Analytics and Insights:
1) Analisa:
Analisa is an Instagram analytics platform driven by artificial intelligence that offers businesses with real-time information on ideal posting times and content, influencer campaigns, top-performing posts, rivals' social tactics, audience demographics, and more. Profile analytics, follower analytics, and hashtag analytics are among its most useful aspects.
Pros:

• Gives you extensive metrics and insights into your Instagram success, including as percentages of engagement, following growth, and hashtag analysis.
• Real-time tracking and notifications for key KPIs like as rates of engagement and growth in followers
• Provides customizable reports that help businesses analyze their Instagram approach and success.
• Provides a user-friendly interface that is simple to explore and comprehend.

Cons:

• Only works with Instagram and TikTok.
• There are no options for social listening or competitive analysis.
• Features are limited in comparison to other products on the market targeting a comparable business area.
• Pricing plans for small enterprises may be rather costly.

Pricing:
Analisa has a variety of price and plan options, including a free plan. The following are the plans:

• Monthly premium: $59.35
• Plus: $109.55 per month
• Pro: $199.35 per month

2) Bitly:
As Curalate demonstrates, your Instagram bio is extremely important real estate. Monitoring the performance of your social efforts requires tracking your bio link. This is true whether you're attempting to sell things or simply get people to visit your website. Bitly is a tried-and-true link-tracking technology that can be used on Instagram by both new and established businesses.
Directing visitors to a certain landing page? Bitly deconstructs your bio click links and may be used with Google URL builder to create an in-depth performance analysis for your campaigns. Bitly may be used to track links included in your paid Instagram advertisements in addition to bio URLs.
 
3) Squarelovin:
Squarelovin is an Instagram analytics and content production platform with a number of features to assist businesses and marketers in analyzing their Instagram success. Squarelovin provides information on your account's development, likes and follows, post performance, and following interactions.
Pros:

• Features content planning and scheduling.
• It comes with a content creation tool.
• Provides detailed information about follower the population, rate of engagement, and content performance.

Cons:

• Slow loading times and difficulties have been experienced by certain users.
• The free plan has limited features.
• There are no tools for competitive analysis or social listening.

Pricing:
Instagram Analytics by Squarelovin is a 100% free plan. After you join up for a free account, you'll be ready to begin analyzing.
 
4) Phlanx:
In comparison to other of the more detailed Instagram reports on our list, Phlanx is very basic. The engagement calculator from Phlanx examines the engagement rate of each specific Instagram account. Although the product is targeted to influencers, it may be used with any personal or company account. The engagement rate is derived by dividing the total amount of likes and comments on a post by the number of followers on an account. There is no magic number for what an engagement rate for a company or influencer should be, but a ballpark of 3% is regarded acceptable to average. Tools like Phlanx are extremely useful for detecting phony followers and analyzing if an influencer's posts are garnering authentic interaction. In addition, Phlanx may be used to track competition involvement.
 
5) Iconosquare:
Iconosquare allows you to manage your online presence and statistics in one location. You may use this tool to plan fresh posts, check what others are saying about your sector or brand, and track your Instagram account's statistics. It also offers information on trends in interaction, impressions, post reach, and how your Instagram Stories perform. It gathers information by tracking hashtags, remarks, mentions, tags, activity from competitors, user behavior, and more than 100 metrics.
Iconosquare provides a two-week free trial as well as a number of free features, such as a comprehensive Instagram Audit. The Instant Instagram Audit tool may do a rapid audit of your Instagram Business account to see whether or not it is well-optimized. The application then makes advice on how to improve the account.Aside from Instagram, Iconosquare offers solutions to help with the administration and analytics of accounts on Facebook, Twitter, LinkedIn, and TikTok. Iconosquare is a strong social media monitoring and management software. It provides a set of comprehensive tools to assist you in managing the performance of your content, monitoring statistics, automating posts, and more.

• 12 years in the business
• It was first introduced in 2011.
• 45 people from 11 different nations make up the crew.
• 20,000+ users

Ratings:
4.5 stars out of 5
Pricing and Specifications:

• Publishing Automation
• Filtering by Keyword
• Management Contact
• Management of Multiple Account
• Analytics

The starting price is $49
Packages:

• Advanced ($79 per month): 5 social accounts and an unlimited number of team members
• 3 social profiles, 2 team members ($49 per month)
• Enterprise ($139 per month): ten social accounts and an unlimited number of team members

Analytics Highlights:

• Monitoring (comments, mentions, hashtags, posts, and so on)
• Account analytics, competition, company-branded PDF, dashboard, and so on.
• Dashboard Personalization
• Account, posts, tags, mentions, articles, community, and other advanced analytics
• Exports in a Hurry
• Insights into Engagement

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6) Curalate:
The rise of user-generated content social selling highlights the necessity for Instagram analytics solutions that keep you up to date on your best-selling goods. For example, you've most likely seen a "Like2Buy" bio link, haven't you? Curalate is a platform that curates user-generated content to enable marketers sell their products straight from Instagram. Brands can measure the ROI of their social efforts thanks to the trackable "Like2Buy" link. Curalate analyzes tags and mentions in addition to engagement and revenue information, making it simple to detect UGC in the wild. Curalate, for example, is a dedicated social selling tool that determines your most useful content while also measuring the direct revenue benefits from your Instagram ads.
 
Instagram analytics are an essential part of any Instagram marketing strategy. Your Instagram advertising attempts would be hit or miss without statistics. How can you know whether your Instagram marketing strategy is effective? How can you assess and improve your Instagram performance? Instagram analytics tools may provide a wealth of useful statistics and information to assist you understand how your business is performing on Instagram and how you can improve your results.

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