Source: Safalta
Facebook purchased the app in 2014, and it has been under the Facebook umbrella (now known as Meta) since then.Boost your Skills by learning: Digital Marketing
Table of Contents:
1) In a Nutshell: Crucial WhatsApp Stats & Facts:
2) 2023 WhatsApp User Statistics:
3) WhatsApp Adoption by Country:
4) Gender Demographics on WhatsApp:
5) WhatsApp use in the United States:
In a Nutshell: Crucial WhatsApp Stats & Facts:
Some of the most essential WhatsApp facts and statistics to know in 2023 are as follows:
- WhatsApp is the second most popular free app in the Google Play store. It is the eighth most downloaded app in the world.
- WhatsApp is used by over 2.7 billion people monthly, making it one of the most popular worldwide mobile communication programs.
- WhatsApp has passed the 1 billion message threshold in a single day.
- The country with the most monthly active WhatsApp users (535.8 million) is India.
- As of 2023, WhatsApp is used by more than 50 million organizations globally.
- WhatsApp is used by 73% of Android users and 22% of iOS users.
- WhatsApp lost millions of subscribers in 2021, resulting in a 17% drop in downloads owing to various user terms and privacy concerns.
- WhatsApp is prohibited in the following six countries: China, Iran, Syria, the United Arab Emirates, North Korea, and Cuba.
- WhatsApp is used by 69% of internet users. (With the exception of China)
- WhatsApp was purchased by Facebook in 2014 for a staggering $19.6 billion.
- WhatsApp employs only 55 people (engineers) to serve its billions of users.
- WhatsApp's user base grew fast after its acquisition by Facebook, from 400 million in 2014 to 1.3 billion in 2017.
- 70% of WhatsApp users check the app on a daily basis.
2023 WhatsApp User Statistics:
- WhatsApp's popularity can be attributed to its ease of use and simplicity. The app's user interface is popular with users of all ages and backgrounds.
- Even though it was illegal in China, the world's most populous country, it accomplished such a remarkable achievement. Prior to its prohibition in 2017, there were approximately 2 million WhatsApp users in China.
- WhatsApp's Popularity: According to Statista data from October 2021, WhatsApp is the most strongly popular messaging app, with about 2000 million active monthly users. (Statista). This is significantly greater than the second most popular app, also owned by Facebook, Facebook Messenger (1.3 billion).
- The following graph is another indicator of how popular WhatsApp is. In August 2022, around 11 million individuals downloaded the WhatsApp Messenger app for iOS. WhatsApp's biggest competitors in terms of app download volume are Facebook Messenger and Telegram, both of which had 7 million downloads in the same month (Oberlo).
- WhatsApp software Downloads: Between the Apple App Store and the Google Play Store in January 2022, WhatsApp has about 40.6 million downloads, making it the most successful chat and messaging software in the world.
- According to one survey, WhatsApp users sent the most text messages, followed by images, videos, gifs, and links. Users do not need to change channels to transmit different sorts of messages. This enables firms to leverage these elements in their consumer interactions.
WhatsApp Adoption by Country:
According to Statista, India has the most WhatsApp subscribers (487 million). Every year, the figure rises at a pace of 16.6%. Brazil, the race's second competitor, is far behind with 118.5 million users. The reason for India's large population is its large population. WhatsApp's increased penetration is also beneficial to Brazil. While Indonesia was previously behind the United States in terms of WhatsApp subscribers, the country currently has an impressive 84.8 million. With 79.6 million active users, the United States has dropped to fourth place behind Indonesia, which was previously WhatsApp's third-largest market.
Read More:
1) Top 12 Setting Goals and Objectives in Digital Marketing
2) What is Google Cloud Skills Boost? (Explain with Importance)
Gender Demographics on WhatsApp:
We've spoken about how WhatsApp looks for various generations, and now we'll look more closely at gender demographics. While WhatsApp appears to be used about equally by men and women, 53.9% of WhatsApp users are males. WhatsApp, on the other hand, is utilized by 46.1% of female users. Furthermore, exploratory research reveals that female WhatsApp users are more active on the network and use its features far more frequently than male WhatsApp users. This includes time spent updating profile images, posting status updates, participating in groups, and so on.
Receive your daily Updates on the Latest News on Tech and AI, Exclusive Success Stories, and all the Jobs Trends and Updates, right on the Safalta WhatsApp channel. Join us on this exciting journey!
WhatsApp use in the United States:
According to AudienceProject statistics, 50% of American WhatsApp users visit the chat app on a daily basis. A further 28% use WhatsApp at least once a week, bringing the total number of American WhatsApp users to 78%. Downloads of WhatsApp Messenger: According to AppFigures, WhatsApp Messenger was downloaded 39 million times in August 2021 alone. Google Play received the most downloads (29 million installations), while the App Store received another 10 million. In September 2021, WhatsApp was the fourth most downloaded app worldwide (after TikTok, Facebook, and Instagram).
Importantly, WhatsApp chats are sent through the internet. Regular SMS messaging, on the other hand, is routed through your phone provider. Inside chats, WhatsApp has all of the features you'd expect from a modern messaging app, such as the ability to trade photos, show your location, search for and send GIFs, and so on. Not to mention WhatsApp's plethora of hidden functions. WhatsApp was founded in 2009 by two former Yahoo! employees. Since Facebook bought the app (now known as Meta) in 2014, it has been within the Facebook umbrella.
Read More: Top 20 Social Media Marketing Salary in Remote Work Settings
Is it safe to use WhatsApp in 2023?
What are the WhatsApp use statistics?
According to Statista data from October 2021, WhatsApp is the most popular messaging app, with about 2000 million active monthly users. (Statista). This is significantly greater than the second most popular app, also owned by Facebook, Facebook Messenger (1.3 billion).